MORE TASTY
forever fun
A campaign with a unique taste
Videography
Tik tok
Instagram
May – July 2021
The most iconic candy brand plans an activation to increase the awareness of its product on the GenZ.
A super fun challenge!
One by one, our talents challenged each other to guess the correct flavours of Chupa Chups while blindfolded.
The concpet was then interpreted by the talents in different ways: male versus female competition, prize or prank at the end of the content.
The last content was the final match between the 2 people who, during the activation, guessed more flavours right, then published on the Stardust House TikTok channel.
20 TIK TOK + 40 IG STORIES
STARDHUNT
A CHUPA CHUPS
ADVENTURE
A web series made by challenges
Our talents challenged each other in a series of 4 fun Chupa Chups themed tests, creating a miniseries called “StardHunt – A Chupa Chups Adventure” broadcasted on Youtube, Tiktok and Instagram, in a coordinated way.
A tasteful choreography
Our creators have hired their vast fanbase to launch the most colorful challenge of the moment!
Wall decor
+ in House display
The incredible brandable spaces of the Stardust House allowed a grandiose display of the Brand, in particular with a gigantic mural, which was constantly present in all the contents produced by our creators.
BRANDING STARDUST HOUSE
BRANDING STARDUST HOUSE
Stardust S.p.A. – Head office:
Via Giovanni Bettolo 52, 00195 Rome
VAT: 15918351006
